In a video that quickly caught fire, Daniel Schaal (@thatschaalfolks) spoke directly to his viewers:
Quite a few users echoed his sentiment in their own humorous ways.
“I’m the reason it’s not 100 times a year lol,” joked one user.
Another commented, “I’m bringing down the average so you guys feel better about yourselves.”
Further research published in the journal Social Psychological and Personality Science suggested that this weekly frequency might actually be the ideal for maintaining happiness.